A Different Kind of Work
For many years, etiquette was treated as something to learn. Today, it has returned for a different reason.
In global, high-visibility environments, behaviour is interpreted instantly.
Small misjudgments can affect trust, perception, and credibility long before performance is assessed.
This work focuses on applied civility, understanding when behaviour matters, when restraint matters more, and how executive presence is formed in real time across cultures, rooms, and power structures.
Who You Are
You are a confident and successful professional in your field—whether in sales, law, finance, international business, or any other endeavor pulling you onto the world stage. Yet, you face challenges when navigating international business environments. These challenges might include cultural misunderstandings, communication barriers, and uncertainty in decision-making due to cultural nuances.
You may be:
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operating across cultures or jurisdictions
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engaging with senior stakeholders, boards, investors, or partners
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hosting, negotiating, or representing in visible settings
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sensing that social and cultural nuance now matters more than ever
You understand that how you are perceived increasingly carries the same weight as what you say or do.
You know you are capable of operating at a higher level, not louder, not more forceful, but more composed, more deliberate, more precise.
This work exists for that moment.
Does This Sound Familiar?
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You may recognise one or more of these:
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You are accomplished, yet certain rooms feel harder to command than they should.
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You notice subtle shifts in tone, energy, or reception when working internationally.
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You have experienced moments where something felt “off” socially — without knowing exactly why.
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You are increasingly visible and aware that small missteps now carry larger consequences.
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You want fewer mistakes, not more performance.
These are not failures. They are signals of transition.
At the core of it—you know you are capable of operating at a higher level. You know this is possible. You just don’t know how.
This is where our journey together begins.
Meet Dr. Lee and unlock the world.
Dr. Clinton Lee works privately with senior individuals navigating complex social, cultural, and executive environments.
With a doctorate in business administration and decades of international experience across more than 100 countries, Dr. Lee’s work sits at the intersection of executive presence, applied civility, and cultural intelligence.
His background spans international business, diplomacy-adjacent environments, fine dining and wine culture, and high-level social protocol.
More importantly, his work is grounded in judgment, not theory.
This is not classroom instruction.
It is situational advisory work, discreet, structured, and tailored to real environments.

What This Advisory Work Covers
Unlock your potential with personalized guidance from Dr. Clinton Lee through a complimentary 30-minute consultation. This session is designed to evaluate if there's a mutual fit for ongoing mentorship. If so, you will be invited into a conversation to retain Dr. Lee as your mentor.
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Schedule Your Complimentary Consult: Schedule a complimentary 30-minute call to discuss your needs and goals.
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Short Questionnaire: This will help both of us understand one another to make the best use of our 30 minutes together.
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Tailored Mentorship: If there's a fit, you will be invited to make an investment to embark on a journey with Dr. Lee to enhance your cultural intelligence and leadership skills.
Rather than “topics,” this work addresses situations.
Common areas include:
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Executive presence in high-stakes rooms
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Cross-cultural social and business judgment
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Hosting, dining, and representation at senior level
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Navigating informal power dynamics
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Managing visibility, perception, and reputational risk
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Preparing for critical meetings, events, or transitions
Each engagement is shaped around the environments you actually operate in — not generic scenarios.
How Private Advisory Engagements Work
Engagements are limited in number and structured to protect discretion and quality.
Typical engagements may include:
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A private diagnostic conversation
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Ongoing one-to-one advisory sessions
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In-person intensives where appropriate
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Situational preparation around key events
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Clear, practical guidance tailored to real contexts
This work is conducted privately, online or in person, and may take place in Vancouver or internationally.
There are no group programs & no mass training.
A Note on Availability
This advisory work is intentionally limited.
It is not designed for introductory instruction, general coaching, or one-off etiquette lessons.
It is designed for individuals who already carry responsibility — and are aware that judgment and presence now matter as much as competence.
Private engagements are accepted by enquiry only.
Work conducted privately across North America, Europe, the Middle East, and Asia.
Testimonials
Daniel Yu
Belkin International - A Foxconn Company - Head of Strategic Partnerships, Asia Pacific
"Dr. Lee has opened up the world of wine and spirits to me and nurtured my journey through social etiquette which has helped me enormously in my career and built confidence when interacting with others in a fine dining environment. Managing senior international business relationships is never only about the business at hand, it is always coupled with social behaviours to build mutual trust. There is no better way of building strong rapport than by sharing a mutual passion over a glass of wine and whisky."
"Working with Dr. Lee has helped me see where I was playing small and not pushing myself out of my comfort zone. I was in the wrong rooms. Through 1:1 mentorship and consulting, I learned the subtle nuances of interpersonal communication, how to build better relationships with investors and high-net-worth leaders, refined my style, mastered wine and whisky tasting, and learned to read the room. Most importantly, Dr. Lee helped me get into the right rooms."
Jamie Moran
Strategic Consultant
Ken Kang
Importer and Exporter
"Importing is not just about the product. It is mostly about relationships. In my world we import and sell products across the world. Dr. Lee increased my cultural awareness and allowed me to understand and focus on the important relationship points. His consulting style is practical and to the point. I interact with clients all the time and his training enabled me to take my meetings to a higher and positive level."
David Xu
Classical Pianist
"As a classical pianist, I sought Dr. Lee's expertise to enhance my cultural etiquette and social refinement. His consultations were transformative, bringing out the refinement I aspired to and significantly boosting my confidence in social interactions. Dr. Lee's personalized guidance helped me navigate various social settings with grace and confidence. I highly recommend his services to anyone looking to refine their social skills and boost their confidence. "
George Chu
Professional Chef
"As a professional chef and member of the Confrérie de la Chaîne des Rôtisseurs, mastering cultural etiquette and wine pairing is crucial. Dr. Lee’s expertise elevated my skills to new heights. His insights into cultural nuances transformed my interactions with sophisticated clients.
Dr. Lee’s practical guidance on the "how-to" and "what-not-to-do" in dining scenarios was invaluable. I highly recommend his services to anyone looking to elevate their professional and cultural expertise."
"As a lecturer at the University of British Columbia, I found Dr. Lee's guidance indispensable in expanding my understanding of different cultures during social interactions. His teachings on wine, spirits, and proper etiquette have been invaluable to me.
His consulting has increased my confidence not only with colleagues from around the world, at staff meetings but also working with international artists. I am now more comfortable with my interactions and fostering meaningful connections."
Michael Dirk
Vancouver Symphony Orchestra, Lecturer

